Farmville Nation

So basically Hawaii Chapter 10 snuck up on all of us.  And generally most everything is spoiled before release, so what happened here?  Well Zynga, released the quest at the same time they enhanced the game.  Which doesn't happen often.  Generally stuff is known for at least a few days first.  So that is why no one in the Fan Community, posted early about this Questline.  With Yesterdays Late Change to the Quest, and today's slippery release, one must wonder if Zynga is tired of all the free publicity/attention about the game.